Investing and Global Finance News

Tag Archives: Business Advice

Virtual is the In-Person of 2021

Most in-person marketing events and conferences are pivoting to virtual gatherings as professionals continue to seek to expand their network, grow their business, and up their game. Digital marketing conferences, enable the most innovative, creative, and imaginative marketing minds to come together.

digital marketing conferences

When considering hosting a virtual event, it is important to remember that a successful digital gathering should mirror an in-person one in as many ways as possible. There should be keynote speeches alongside interactive sessions. Meetings should be recorded and made available after the event. Partnerships and existing professional relationships should be leveraged to create new cross-industry connections. The best practices from the broadest possible range of fields should be applied. Just because your online event is focusing on SEO practices, it doesn’t mean you shouldn’t learn from other virtual events held recently on other topics. 

digital marketing conferences
Crisis as Opportunity for Female Leadership

Crisis as Opportunity for Female Leadership

The coronavirus pandemic is generating thousands of opportunities for women to showcase their strengths and step into leadership positions. The economies disrupted by COVID-19 will eventually need to be realigned. Businesses around the world will be redefining their operational models and reassessing their business strategies. European Central Bank President, Christine Lagarde, argues that the male… Continue Reading

Is Pandemic Tech Hurting or Helping Small Businesses?

Is Pandemic Tech Hurting or Helping Small Businesses?

Small businesses have had to get creative to survive the coronavirus pandemic and the lockdown enforced to curb the spread of the contagion. But the same technologies that sustained these businesses also yielded increased costs and complexities. As our lives are increasingly more digitalized, business owners (of all sizes) are contending with new expenses relating… Continue Reading

5 New Year’s Resolutions for Small Businesses

New Year’s is a time of new beginnings, and there is no better time to improve your business. Take advantage of the momentum and enthusiasm that generally come with new beginnings, and get your small business in gear with these five resolutions: File all legal paperwork. Go through the endless stacks of documents that have… Continue Reading

Self-Delusion is Key When Starting a Business

Author AJ Jacobs recently discussed the tool most essential to starting a business in an interview with Josh Zepps of Huffington Post Live. Jacobs explains that self-delusion is key to achieving business goals. “…The most important tool is to delude yourself, to be irrationally optimistic that your business is going to succeed. And then, you… Continue Reading

Tips for a Fearless Career- Part I

Fear can be crippling in any area of life, and it often has a negative impact on a person’s career. Colleen Oakley of LearnVest recently consulted with several successful entrepreneurs to compile a list of advice for the professionally timid: Let others challenge you. Marc Sampogna, CEO and Founder of Canopy Brand Group, explains: “You… Continue Reading

The Most Powerful Word in Business

In a recent article for Forbes.com, David K. Williams discussed the most powerful, important word in business. He explains that while many would guess “No”, the winner is really “Enough.” The ability to recognize the ‘enough’ moment grants balance and therefore, success. Williams explains: Enough time. “Do you find yourself not having enough time to… Continue Reading

Paul Vento on Launching a Business or Franchise

In these turbulent economic times, successful businesses stand out like a sore thumb. Creative, ambitious observers feel that they too could have launches such an attractive franchise, if only they had put their minds to it. However, it takes more than just a good idea to build any business; it requires, patience, research, good people… Continue Reading

Tips to Avoid Overdue Payments: Small Business Advice

One of the most crippling problems amongst small businesses is the excessive number of overdue payments. The average SME receives payments from other businesses two months late, and many suffer greatly from the delay. The Guardian lists several tips for avoiding such situations: Don’t make credit management subordinate to sales– Make sure the incentives you… Continue Reading

8 Quotes on (Social Media) Crisis Management

The past few years have seen their fair share of crises, as global economies grapples with the ongoing Eurozone debt, inflation and recession. Crisis management has become an invaluable skill, especially for crises based in social media, and there is much to be learned from those with experience in the field. Here are eight crisis… Continue Reading