New York Fashion Tech Lab (NYFTLab), the community-driven, collaborative platform for promoting fashion, beauty and retail-tech advancement, launched its 7th group of supported businesses. NYFTLab is a program of Springboard Enterprises, supported by top tier retail, brand, and tech partners such as LVMH, Macy’s, Kohl’s, Levi Strauss and Co., Estée Lauder Companies, PVH Corp, Perry Ellis International, Accenture, Microsoft, and Avery Dennison. This is the first year that American Eagle Outfitters and HSBC Group joined as partners.
The 2020 cohort is comprised of eight women-led, emerging technology companies, who have functional and marketplace ready solutions for the industry’s biggest challenges and opportunities.
Utilizing predictive analytics, in-store consumer engagement, AI-powered product personalization, advanced 3D/AR, circular economy and sustainability, the program offers innovators, brands, and retailers a chance to work closely in devising tech-based business programs and platforms to ensure the fashion industry’s future.
The 2020 Lab companies represent an international microcosm of the fashion industry’s emerging best:
“The New York Fashion Tech Lab is proud to be a cornerstone in fashion tech advancement, and a source of forecasting and fostering innovation that continues to push this industry forward. As NYFTLab continues to help weave the fabric of fashion’s future, we credit so much of the success we’ve enjoyed since 2014 to the engagement of our partners and their commitment to collaboration and open access.”Kay Koplovitz, Co-Founder of The NYFTLab and Springboard Enterprises